Imagine this: You're a founder with a killer idea. You've got some traction, maybe even early revenue. The next big step? Going digital. But then the question hits you like a brick wall:
"Do I need a website, or should I build a web app?"
You’re not alone. Many of our clients at EB Pearls—whether they're launching startups, revamping online offerings, or scaling platforms—come to us with the same question. And getting it wrong? It can be costly.
In this guide, we’ll break it down simply, without tech jargon, and help you make a decision that saves time, money, and sanity.
A website is like your digital storefront or business card. It showcases who you are, what you do, and how people can get in touch. Users browse, read, maybe click a contact form.
A web app? That’s a digital tool. Users log in, interact, make things happen—think dashboards, bookings, payments, custom workflows.
So ask yourself: Do your users just need information, or do they need functionality?
Let’s talk about Sarah. She was launching an artisan marketplace. She spent $70K on a complex web app with user profiles, search filters, and backend logic. Six months post-launch: under 200 users.
What she really needed? A clean, content-rich website and a smart marketing plan. We helped her rebuild on Webflow, and she tripled her user base in four months.
Contrast that with Ravi, a subscription box founder. He launched with a website that couldn’t scale. No user dashboard, no account management, no automation. After launching, customer service emails tripled. He needed a proper web app—and fast.
Here’s a simple 3-question test:
Will users log in, create accounts, or interact with data?
Do you plan to offer personalised experiences or dashboards?
Will the platform evolve with more features (mobile apps, automation)?
If you answered YES to two or more—you likely need a web app. If not, a website is your best starting point.
| Business Type | Website | Web App |
|---|---|---|
| Local business | ✓ | - |
| SaaS startup | - | ✓ |
| Marketplace MVP | Maybe (Hybrid) | ✓ |
| Online coaching | ✓ | Maybe |
| E-commerce with login | Maybe | ✓ |
Websites can start from $7,000–$20,000 and be live within 2–8 weeks.
Web apps start around $50,000+ and typically take 3–6 months minimum.
Don’t think of this as just a tech decision. It’s a business investment. Choose what solves your current problem—not your 5-year dream.
We’ve helped hundreds of founders just like you avoid overbuilding, underbuilding—or building the wrong thing entirely.
Our discovery workshops are designed to map your goals, user journeys, and critical features—before we touch a line of code. From websites to full-scale platforms, we help you build lean, smart, and scalable.
Book a free 30-minute discovery session. Let’s figure out what’s right for you—together.
You don’t need to know everything about tech. You just need the right partner to guide you.
When you’re clear on your customer journey and business goals, the answer—website or web app—becomes obvious.
And that’s what we do best at EB Pearls: Help you get clear, then build right.