Invigorating a digital presence to evolve with trending design
Platform
Services
UI Design
Development
QA
Duration
Sector
Project Overview
Being a startup in the financial sector, Mine Digital required a website design and branding strategy to build trust with potential investors to promote their services and grow their customer base with the emphasis on quality services from their experienced team.
Project Achievements
Captivating Brand Story
With our team of experienced and talented designers – EB Pearls worked together with the client to create a strong branding strategy to attract and build trust to visually engage the audience through the use of colours, typography and imagery.
Easy to use Navigation
From research and workshops, EB Pearls created an interactive prototype of the website that is easy to use and navigate to ensure potential investors are continually engaged and lead to conversion.
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The Mine Solution
The framework was designed to be modular, which allows complete flexibility for the client when creating new pages.
1. Initiation
Like all our engagements, we started with a kick-off workshop and had a discussion with the stakeholders of Mine to understand the business goals we were trying to address in the design
2. User Experience
We started by first researching competitors and getting an understanding of the industry standard for financial services. We conducted a full competitors analysis and used that information to create a wireframe and interactive prototype of the website.
3. Design
Design was the true success factor of this project. Our talented team of designers worked closely with stakeholder to create Mine’s digital presence with the branding story.
4. Development
Liaising between our user experience, design and development team – we built out the front-end of the website to ensure it matches the beautiful designs we’ve produced. Our team worked closely with the client to ensure they are confident in managing the intuitive backend.
5. Quality Assurance
At the end of the development phase, our team continued to work on and improve the website which goes through a rigorous testing program with our dedicated quality assurance team.
6. Launching Live
After releasing the platform into the web, EB Pearls continuously works with stakeholders of Mine to maintain and optimise the platform based on analytics and SEO optimisation.
In conclusion
EB Pearls successfully and accomplished what the stakeholders of Mine set out to achieve with the project. With our skilled team of designers, we successfully developed a digital brand presence to build trust and grow its user base.
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What our clients say
EB Pearls does high-quality work in the allotted timeframe. They maintain clear and consistent communication, providing updates on key project components and listening to feedback. There are numerous different stages, processes, and statuses in our project which made the work very complicated, but EB Pearls worked it all out.
We were very happy with all of the work undertaken during each phase of our new website production. All EB Pearls personnel were knowledgeable, approachable and helpful – we were also most impressed with the professionalism and responsiveness they demonstrated throughout the process.
EB Pearls provided great clarity on the scope, timeline, and stages of developing our app. They designed and delivered an app that gives users access to a database of more than 1,000 roles. EB Pearls stuck rigidly to our production schedule with no problems in communication. They were able to deliver according to what they promised.
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We work with some of Australia’s leading entrepreneurs, small businesses and corporate organisation to improve their digital platforms, easily and cost-efficiently.