Tag: App developer sydney

Is UberEATS the next big thing?

Delivery has always been an established part of the food industry. However, with the increasing popularity of online platforms such as Delivery Hero and Menulog to help bring an improved delivery experience, people are finding a more efficient and aggregated way to order food online.

food delivery nearby graph

Uber, a major player in the ridesharing space has also jumped into this market launching their UberEATS platform first in several parts of the U.S and then more recently moving to Melbourne and Sydney to compete with established players in the area. According to TechCrunch, the current market potential for food delivery in Australia and New Zealand is about 1.6 billion pounds, with an online penetration rate of 22%.

According to Uber, UberX have serviced over 1 million rides in Sydney alone with a driver base of about 12,000+ driver partners across Australia. With Uber’s large existing network of drivers and ridesharing customers in Australia, they can leverage their existing supply and demand base and bring their platform up to scale to compete with the likes of Foodora, Delivery Hero, Deliveroo and Menulog.

Older companies, such as Domino’s Pizza have also taken steps to innovate in the food delivery space, launching their much anticipated DRU – Domino’s Robotic Unit, a four-wheeled robot that has compartments to deliver pizza and drinks to customers. Also, 7-11 recently partnered with Sydney-based drone delivery startup, Flirtey, to do a first ever FAA-approved drone delivery of slurpees and chicken sandwiches to a local customer’s house. Many companies are exploring the use of robotics to do automated food deliveries, that may one day remove the need for manual deliveries done by humans.

Having market share in the food delivery industry is extremely important and this “billion dollar war” will only get tougher as saturation increases. With more startups emerging in the space that will either assist or compete with the existing companies, there will be more rounds of funding and acquisitions that will help drive down delivery prices, provide a better experience and increase the number of options available for consumers. Only time will tell which companies will come out on top. 

At EB, we are really keen to work on such state-of-art project, our mobile app development team is one of the best in Australia.

 

Application Battles: Web, Native and Hybrid

You have the most brilliant idea for an app and you’re about to take the brave step of bringing this idea to life. You probably have 1000 questions, but let’s start with what kind of app you’re wanting to build.

In this article we’ll be breaking down the different options you have when it comes to deciding how exactly you’ll be able to execute your million dollar idea!

Here are your options:

  1. Web application – an app that you can access straight from a web browser.
  2. Native mobile application – an app that you download from the Apple App Store or Google Play Store, that uses iOS and Android proprietary development tools.
  3. Hybrid mobile application – an app that you download from the Apple App Store or Google Play Store, that uses web development tools.

We’ll help you dissect the pros and cons of each of these options, so you’ll be able to make the most informed decision possible.

Web Application

Web applications are those that you are able to use from a simple web browser. They’re simple but versatile, so they are quite powerful. Let’s take a look at some of the pros and cons.

Pros:

Cheapest Costs:

Since web applications simply require web technologies, they are less complex to build compared to mobile applications. So, comparably it will be the cheapest option.

Access across all devices:

Web applications are not limited to just one device, all users need to access your app is an internet connection and a browser. That means that the app can be used on both desktop and mobile platforms.

Cons:

Limited functionality:

Web technologies are diverse and extensive enough to create many functionalities. However, these apps are not able to access mobile features such as camera, photo gallery, and notifications.

No offline storage:

The benefit of mobile applications is that they’re able to store data, so users can access the app offline if they want to. However, web apps rely on the internet, so no internet means no access.

Less convenient for the mobile user:

In order to access your app, a mobile user will have to enter your URL to their web browser. Comparably, a downloaded app can be opened from the simply tap of an icon on their home screen.

Examples of Web Applications:

MyInterview: https://ebpearls.com.au/portfolio/myinterview/

Hostmaker: https://ebpearls.com.au/portfolio/hostmaker/

 

Native Mobile Application

Native mobile applications are those that you can download off the Apple App Store or Google Play Store. They are developed using iOS and Android specific languages. What does this mean for you? If you’re after a powerful and high-quality mobile application, native is your answer. But let’s take a closer look at the pros and cons.

Pros:

Best performance:

Since native applications are written specifically for the platforms they are placed on, they have been optimised for speed. In a world that is all about engaging short attention spans, this is a paramount advantage.

Extensive functionalities possible:

The iOS and Android platforms have been developed to include a huge array of features that take advantage of mobile software and hardware. This means that you’ll be able to integrate whatever features your heart desires.

Best user experience:

There are certain user interface design patterns that have been developed for each mobile platform, so users will feel quite at home using your mobile application.

Cons:

Most expensive to create:

The main reason native mobile apps are costly is because it requires developing on two different platforms and therefore requires two different programming skillsets. Additionally, increased complexity also means more components and more time to be invested to create the app.

Examples of Native Applications:

Hum Hospitality: https://ebpearls.com.au/portfolio/hum/

Tradepapers: https://ebpearls.com.au/portfolio/tradepaper/

Health Synergy: https://ebpearls.com.au/portfolio/health-synergy/

Hybrid Mobile Application

Hybrid mobile applications are exactly what you think they are – they combine the best of the web and native app development has to offer. It might be an attractive option for smaller scale projects.

Pros:

Feels like a native app:

Users download the app from their respective app stores and when opened, it looks exactly like a native app. Even though the app is written in web languages, no one is the wiser if your design is robust.

Access to some native capabilities:

Hybrid mobile apps have the ability to access native features such as the camera, gallery, calendar, and notifications. This means more capabilities than web applications.

Cons:

Slow performance:

Since hybrid mobile applications essentially add an additional layer on top of the mobile application, they will not perform as well as native applications. The lag time depends on the complexity of the app and the internet connection of the user. This is probably the biggest drawback of hybrid applications.

Uncertainty surrounding application approval:

It may not be a smooth ride for an app to be approved for release to the app stores if the app does not adhere to the rules set by Apple.

Takeaways

Here’s a handy little chart that summarises the comparisons between web, mobile, and hybrid app development:

hybrid web native comparison

 

If you’re in need of someone to create your web, native or hybrid applications, you’re in luck! EB Pearls is a full-service web and mobile app design and development agency. We can help you strategise, build and launch your brilliant app! Contact one of our representatives here or call us on 1800 857 679.

 

The Ultimate App Launch Checklist Before Going Live

As easy as it may seem to be, the launch of a mobile app takes bucket loads of time and serious commitment to put all the pieces together in a organised fashion. App development is only the beginning of the story!

Did you know: The average number of monthly launches for mobile apps worldwide in June 2015, with a per month launch, was as follows:

  • Gaming – 8.8
  • E-commerce/Retail – 9.2
  • Technology – 10.5
  • Media Entertainment – 12.3
  • Travel/Lifestyle – 12.7

 

Considering the fact that having an app marketing plan in place is crucial to the success of every app out there, app developers and business owners need to make sure they have the right tools technology for a successful launch.

With that in mind… here is a guideline to the things you need to check off of your list before releasing your app

1. Do your market research

When you research the key competitors from your app category, you have the chance of receiving great insight as to what your target audience values in an app.

Always be prepared to have an answer to the following questions:

  • How are other apps named?
  • Are they memorable?
  • Which categories are they targeting?
  • Which keywords are they ranking high for?

 

Another great way to tap into the market is to look at the reviews of competing apps and make a list of all of the good and bad comments. This will help you have a better understanding of what matters to your customers the most and what turns them away.

 

2. The power of positive feedback

The question you need to ask yourself here is, who are the real target customers of your app? What usually happens after developing a couple of great app features is that the team sends in their feedback afterwards. However satisfying their reviews may be, they do not represent your target audience.

What you can do instead is to identify your target customer, find out which channels will help you reach them and recruit beta testers.

Beta testers represent your first opportunity of getting some unbiased first-hand feedback from your target audience.

 

3. Planning the marketing activities for your app

Unfortunately, planning the entire marketing activity for an app is one of the most neglected areas of app development. But the marketing team is the one responsible for planning the go-to-market strategies for your app and understanding every built-in feature.

Take a look at this pre-launch activity checklist that should be included into your marketing plan:

  1. Find out the USP of your app
  2. Optimise for the App Store
  3. Choose an app name
  4. Choose relevant keywords – one of the most important aspects that help people discover your app
  5. A description to indicate your key message
  6. Create a preview trailer
  7. Blog about the development process on your website
  8. Plan your beta test
  9. Create a promotional channel list
  10. Shortlist forums
  11. Outreach plan
  12. Create a press kit
  13. Promotional deadlines

 

4. Planning the app release date in advance

The most important reason for planning a release date in advance is to ensure it gets press coverage. The reason for this is that marketers usually have to deal with delays in the project deadline and are later faced with an unplanned release date as soon as the app is ready.

 

Going through every phase of the checklist will help you prepare for the launch of your mobile app accordingly. If you want to have a professional pre-launch campaign for your mobile app, get in touch with one of our representatives and be ready to experience the work of world class app developers Sydney and Melbourne, today!

Growth Hacking: How Do You Control Your Online Business Growth?

App development Growth Hacking - How do you control your online business growth

Do you want to have a bigger, better, more successful business? Growth Hacking is a new marketing strategy in making your business grow. And it has nothing to do with “hacking” as you know it.

Who is a growth hacker?

A growth hacker is someone who is focusing only on growing your business. It is not better than a marketer, it’s just different.

Every initiative, strategy, action, and every plan made by a growth hacker has only one purpose: business growth. When you focus on doing one thing, and one thing only, it’s suddenly easier to achieve your goals because you become more efficient in working towards accomplishing your goals.

First: Capture early traction

Set a clear goal

It is highly important to set one goal at a time. One single goal offers a clear image on how to run things.

Imagine you have to cook something at home: at first, you decide the dish you want to make. Knowing the dish, you write a grocery list, then you go shopping. Then you wash, cut, pour, shake the ingredients. Finally, you put them together in a pot and you can see how the dish starts to come alive.

If you have one clear goal you can split it into several little goals that need to be achieved. Day by day, customers by customer, email by email, meeting by meeting, and the list keeps going until you have reached your goal.

Go for the things that don’t scale

The things that don’t scale are the things you will need to do over and over and they can’t be automatic. For example, when Tinder was trying to attract people in using their app, they used to organise parties at US colleges having one rule: They had to download the Tinder app.

Now, we’re not saying you should start throwing parties to your business’ detriment. Just think that during your business road to success, you might need to do some things that don’t bring you an immediate profit.

Already have people interested in your product/service? Use it to your advantage

Having people that already like your products gives you an advantage: they might like your next product/service. So, the smart thing to do is reach out to your existing users and let them know first about your new product developments. Sending them an email with a powerful Call To Action is just the first part of the story:

  • You can give something for free or an offer they can’t say no to – Everyone loves free things. The word “free” on its own will draw attention to your business. Take as example Hotmail. At its opening in 1996, Hotmail announced “Get Your Free Email at Hotmail”. From 20,000 users it moved up to 1 million users in just six months.
  • Start a competition and give one of your products as a free giveaway – Because most people are excited about competitions, especially when they can win something for free.
  • Create a campaign where the existing users mention a friend – This is a nice way of reaching new customers through your existing users.
  • Send emails to show them how to use the product – Showing people how to use your new product can make them trust it sooner, and if they trust your product and your business you might find yourself with a new customer.

Second: Get the first customers

Create the type of product that you would buy too

People really love and appreciate quality. So, if you want to get new customers you need to create an amazing product. Even if it is a redesigning a product that everybody uses, it must bring quality and an extra advantage to the question “Why should I be interested in using this new product when I already have that old product I love?”.

Take as example Tesla Motors. Their excellence in crafting their products make the products sell themselves. And that’s not all. Besides the products’ exceptional features, Tesla cars are electric vehicles, so their added advantage is an environmentally friendly product.

Get the right partners

The right partners not only help you in growing the business, but finding partners that your target audience also trusts will make your prospects look at your brand from a new perspective. It’s the same thing as when you are choosing your friends: Tell me who you hang out with so I can tell you who you are.

Launch on a Tuesday

It is proven that traffic on most websites decreases on weekend. On Friday’s people are too excited about the weekend and on Mondays they are still recovering from the weekend. So, Tuesday is the most efficient day of the week to organise a product launch.

Choose Exclusivity

Exclusivity makes people think that they are a part of something important and special. You can use this to your business advantage. Sending exclusive invitations is a wonderful growth hacking strategy. Think about Pinterest. When it was launched you could get access to it only if you had an invitation. It made you feel like you are part of something really special, an exclusive community that not a lot of people have access to.

Pinterest also sent emails to inform their potential users that the waiting list is quite long, reassuring them that they are doing everything in their power to allow everyone to join. This situation created buzz and everyone wanted to be on Pinterest. In just 3 years, Pinterest reached over 70 million users; they started with just 10,000.

Use branding as leverage (Powered By)

Branding is something that you can use to your advantage in growing your business. For example, you can co-brand an embeddable product or widget.

– Did you know…? Words like “Powered By…” attract 30% more people to sign up. Basically, here you have a free marketing strategy.

Include your company name as part of your real name

If you are leaving comments on blogs or post something in communities, you should consider including your brand’s name as a part of your name. This way, every time you post, people will remember your company’s name too.

It all sounds like a rather simple thing to do, but getting customers is really not an easy job. One of the hardest things to do is going from the prelaunch strategy for your new product into getting customers. This means that you need to build a product or service that has a powerful market requirement. The good news is that you don’t need to get everything done at the same time. The process is like building a house: brick by brick.

10 Ways to Develop a Successful Mobile App Idea

10 ways to create a successful app that people will use
Nowadays, as everything is focused on the online environment, having an app that spreads the word about your business and makes consumers’ lives easier is a must-have. Although there are numerous apps created just for fun or for helping users, building an app that people will use time and time again remains a tough job.

The app must be easy to use, with a compelling design and the right features so that your customers will enjoy using it. In today’s article we’re going to walk you through the process of creating a successful app that people will use.

1. Build a strategy

Forget about what your app should look like. First things first: you need to create a strategy around it: why are you creating this app? Who will use it? What features will the app have? How can you combine all these features in an app that people will use?

To get the best results it is always better to create a list of your priorities, then ask a professional company for help. Someone who lives, eats and breathes this thing will surely know how to put a sparkle on your brand new app!

2. Value

In order to build a successful app you need to know how it will help your clients. Successful apps provide answers and solutions to a problem so acerb that customers are willing to pay their hard earned money if the app can solve it.

But for your app to be successful it needs to provide the best solution to that problem.

 

Because there are so many apps out there, people already have a list of their top favourite apps. For them to change their preferences, the newcomer app has to stand out through a unique, better approach.

3. Design is important!

We, humans, are all about the visual element. If it looks good and it’s intuitive, we’ll buy it. Your app must be fascinating in the sense of being super-easy to use. Remember those User Manuals you get whenever you buy a piece of technology? It doesn’t work the same with apps – the user either intuitively knows how to use an app, or they’ll ditch it and look for something else.

As Steve Jobs said, “Design is not just what it looks like and feels like. Design is how it works”.

gaggle-1

A fascinating design is a simple and clear design. Colours are a very important player, but so are shapes and page layout. All these elements are gathered together in what is known as UI or UX (User Interface and User Experience).

Clarity is also a key factor to consider. Your app is being created for small screens; don’t put too many buttons that are difficult to read, but instead choose just a few big buttons and fonts.

Although smartphones don’t have the largest screens, people love quality, so investing in your app’s pixels is a smart move. Don’t forget about the icons, they make a real improvement in your app’s design, as they are the first things that your customers see.

After you’ve made up your mind on the features you are going to use, an important next step is to make it easy to navigate from a feature to another and from a screen to another.

4. Scalability

The feedback you get from your customers is very important and you should not ignore it. Feedback shows how your app improves your customers’ lives but at the same time it indicates the areas that still need improvement.

Scalability is about your ability adapt to and understand your customers’ feedback.

Tip: Choose a group of friends and friends of friends to test your app before launching it. Don’t pick random people; instead, pick those people who would use the app on a daily basis – those people who need your app.

Bonus Tip: At EB Pearls we organise focus groups where we test all the apps we create for our customers. You get to try it in beta mode 2 weeks prior to its launch date, just to make sure everything works according to plan.

5. Built-In Virality

Your app is successful if more and more people use it continuously. One way of attracting new customers to your app is by having a mechanism which allows users to invite their friends. Take the example WhatsApp or Instagram. Those apps would not be so fun for users if they couldn’t invite their friends to use it too.

6. Android & iOS friendly

This is also an important factor if you want your app to reach a wide audience. It must be available both on Android and iOS.

Although apps were first available on iOS, more than 50% of people in Australia have Android smartphones, so your app has to be available on both systems. Nonetheless, start with iOS, as it was proven to bring more revenue to businesses than Android.

7. Reach

Now that you have created your app, in order to make it successful you need to consider how to overcome your competition and determine users to purchase your app to the detriment of others.

For your app to sell, it must have an interesting and compelling story. You can choose something short and simple but emotional enough to connect with your customers.

For example, Instagram’s motto is “Capture and share the world’s moments”.

8. Product Description

Besides reaching to your customer through emotional words and stories, videos are another piece of compelling content. People are more interested in videos and they are more likely to watch a video than read several sentences in where you explain how your product works.

Video are more interesting and they make people better understand how your app works, plus it is a smart way of promoting your app.

9. Maintenance & updates

Software updates are booming nowadays, and from time to time you will need to upgrade, update, or improve your app. To ensure that everything runs smoothly, you will need to take care of app maintenance. One of the key factors to build customers’ trust in your app is by having a maintenance team available at all times. This way, if your app is an in-purchase one, users are reassured that they are investing their finances in a high quality product; even if it is a free app customers are more likely to keep and use it.

Updates are important too, as everyday there is something new to see and learn. But don’t make updates without a reason or too often, because no one likes too many updates. Check for when your ratings, and numbers of users are starting to drop and then you can work on new updates.

10. Keeping a trusted relationship with your customers

After gaining your customers’ trust in your app, the next step is to maintain that trust. If you started your app with something simple, keep it that way.

Also try to maintain a balance regarding your ads and monetization. For example if your app was quite affordable at the beginning, changing the price into something more expensive may stir away your customers. And that goes for ads too. No one likes too many ads popping all the time into their screens.  

Are you planning on creating an app for your business? What are the main goals of this app? Do you want it to improve your internal business systems or do you want to use it as a marketing tool?

Have a look at our portfolio to see some of our most successful apps, or contact us today and one of our app development experts will get in touch with you as soon as possible.

 

Pre-release your iOS app for loyal testers

 

iOS is possibly the most engaging marketplace for app innovators. Apple has an inbuilt testflight tool which allows us to share our apps to known community before it gets released to public. We find this process being really helpful especially during focus group testing.

Apple testflight allows us to invite up to 1000 users external tester. App must pass Beta App Review before you can invite your external testers to test it. The build will be available to them for 30 days after the invitations are sent.

The external testers will receive email directing them to use the TestFlight app on their iOS devices to accept the invitation. TestFlight can be downloaded from the invitation email or the App Store. To continue testing after the 30-day period expires, we have to upload another build. Note: We must include all email address of people who we wished to share app before app submission.

Health Synergy: A Mobile App Development Case Study

Do you know the process and the challenges in creating an Mobile app? In today’s article we talk about how we create a successful apps for our clients, and how we can do it for you too.

Meet Health Synergy

Health Synergy is a nutrition company ran by mother and daughter,Jennifer Murrant and Hannah Singleton. Jennifer has been working as nutritionist and naturopath for more than 10 years. Hannah is a student at University of Sydney where she studies Media and Communications.

While Jennifer was already working in the health industry, Hannah discovered her passion for nutrition while she was in her HSC year. That year, she understood how important it is to live a healthy life in order to be successful.

“You are what you eat” goes the saying. And since both Jennifer and Hanna were aware that food is a vital thing to one’s health, they decided to form a company focused on sharing with people the right information on healthy living and nutrition. By the time they contacted EB Pearls, they were already sharing a wide variety of recipes and blog posts with their audiences, and they also offered consultations.

“We need an easy-to-use nutrition app” they said…

Why would you need an App for your business? It is the accessibility for your customers to reach you and use your services. In short, apps can be a goldmine for businesses to connect with customers.

Hannah and Jennifer realized the benefits of having a mobile app when they received constant encouragement and positive feedback of their Instagram followers.
So they got in touch with EB Pearls. Although Jen and Hannah had some clear ideas of what they wanted for the app, including nutritional information for the receipes, we helped them develop these ideas further and made other suggestions such as the inclusion of a very useful shopping list with a link back to the particular recipe. They loved this idea and we went ahead with this feature…

 

Setting the budget

One of the most important things we pointed out with Hannah and Jennifer was their budget. We needed to know how much they were willing to invest so we could know what we were working with.

Useful Tip:

You want to increase your business and we want to help you do that. You don’t need to overspend or underspend; we want to make the app specifically suitable to your unique type of business.

Finding the right audience for the app

“What is your target audience?” was our next question. They wanted to cater their app towards anyone who would like to live a healthier life.

That day in December was a fruitful day for gathering information. At the end of it we understood that Jennifer and Hannah were in need for an app which would be easy to use, accessible to everyone, and useful for Health Synergy from a ROI perspective: Jennifer and Hannah were looking for a better way to get in touch with their consumers.

What could be done…?

Our team at EB Pearls has an increased emphasis on the importance of working closely with the client, and Health Synergy made no exception. Thus, we developed the creative process together, as a united team.

Useful Tip:

When you manage to develop a trustful relationship with your service provider, you know for sure that you are on the right path. The Health Synergy team were very passionate about their app and thus we had an amazing collaboration with them.

Creating the app sketch

The first step was setting up 1:1 session with Hannah and Jennifer to pick their brains. We then gathered together a team of expert app developers, project managers, and designers. It was time for brainstorming. The creative process was on!

What is the creative process like? Imagine a bunch of super-geeks getting together with a handful of creative-s and trying to come up with mobile app development ideas that would make our client go “Wow! You read my mind!”

This is how the app’s first sketch was created: with a lot of passion and desire for innovation.

We checked with Hannah and Jennifer to make sure they liked our ideas, and once we had their approval we moved on to the next step.

Designing the app

We knew the app had to be simple and easy to use, but also unique. Our specialist designers created the color pallets, style guide and layout.

health-synergy-3

Bonus Tip:

Whenever you employ a specialized company to create a unique app for your business, make sure that they always keep you in the loop with every detail regarding your project. It’s important that you know exactly where you app is heading, and how it’s going to look like when it’s ready to launch.

Developing & Testing the Health Synergy app

Again, the app was coded, tested, and re-tested time and time again to ensure quality of output. It was working perfectly on all devices! Still, the team wanted to go one step further: have the app tested by a user.

So we organized a focus group where we asked people to use the app and give us their feedback on it. Was it working as expected? Was it intuitive? Was it easy to use?
Not to mention, Hannah and Jennifer had their way with the app for 2 weeks. Their feedback was the cherry on top. Now everything was ready for the big launch…
On May 28, 2015 the app was launched online.

We included a variety of useful features in the app, such as a shopping list, a recipes section, as well as a direct link to the Health Synergy website. This increased the website’s traffic while giving users what they were looking for: a full list of recipes, as well as a quick access list to the recipe’s required ingredients.
Plus, we included an option for Jennifer and Hannah to add nutritional information for each recipe, as well as special recipe categories: recipes which are nut free, sugar free, vegetarian, or gluten free.
Health Synergy users benefit from an easy to navigate interface, free updates.
And the best thing about it, it’s available on both iPhone and Android!

How did the app perform online?

Only one month since its launch, Health Synergy app is listed among iPhone app’s top food and drinks apps. It is also highly successful on Android App, having well over 100 downloads. Even better, users are thrilled with using it, and this is seen in the 5 stars reviews they used to rate the app.

The collaboration we had with Health Synergy was extremely rewarding. To their passion for a healthier life we added a pinch of our expertise and dedication to technology. Thus, we managed to create an app that is accessible, intuitive, and useful so people everywhere can cook delicious, healthy meals at home.

Now back to you!

Do you need an app? What challenges have you faced when trying to come up with a creative solution to your unique business needs?

Get in touch or call us at 1800 857 679 if you need a successful app to help you grow your business or check out our portfolio if you want to see more of the apps we created.

5 ways to make money from a mobile app

Business owners considering mobile app development may wonder whether the time, effort and money involved in a new mobile app is worthwhile. And yes, while the cost may seem prohibitive, what many fail to take into account is the array of options for making money from a mobile app. Here are just a handful of examples:

  • Use it as a shopping cart. The easiest way to make money through an app is by linking it to your website’s shopping cart and allowing for purchases to be made in-app. Since so many consumers spend time on mobile devices while they’re on the go, it makes sense to direct sales efforts towards a mobile app to make it simpler for customers to make a purchase whenever the mood or need strikes.
  • Create a paid app. The next easiest way to earn money through mobile app development is by charging users to download. Of course, there has to be a reason for your users to pay, so the emphasis needs to be placed on delivering high quality content and support to those who download.
  • Offer advertising. Perhaps you don’t feel as though there’s a strong enough market for your app to warrant charging a fee and know that your app should be free to download. How do free apps make money? They sell advertising space to other businesses. An Android or iPhone app developer will know the best presentation for these ads, how your users would best appreciate them, how to make them unobtrusive, etc.
  • Sell your app. Even if your app isn’t making money for your business via downloads or sales of your products, you can still make money by selling it to another company who can take it and retool your framework to make it work for their own purposes.
  • Find vendors to white label your concept. Developing a basic app, such as a social media platform, which can be configured to suit the needs of multiple businesses is another way to do the work once, then continue to reap the rewards as your mobile app is purchased by interested customers.

App developers in Sydney can rest easy knowing that mobile app development can be very lucrative for their clients, as well as for themselves. Mobile app development isn’t going anywhere as an industry, after all, and it’s always best to go where the customers and money are.

Why EB Pearls is a Perfect Fit for Startups?

Running a start up is a rather complicated process, one with enough related concerns to keep an entrepreneur’s head spinning with the belief that there simply aren’t enough hours in the day. This is why relying on EB Pearls is vital to the success of a start up – the qualities which we bring to the table have brought success to our many clients, after all. Here’s just some of what you can expect:

The best of both worlds

The team at EB Pearls takes advantage of technology by spreading our team out and effectively giving our clients the best of both worlds from a professional standpoint. High-quality big city design comes from our designers, located in Sydney. Meanwhile, our development team works from our Kathmandu office.

Careful strategic planning

How many busy companies take the time to give prospective clients a free consultation? What about high-tech companies sitting down face-to-face and putting together a strategy for a client? This is the sort of service our clients experience with EB Pearls, and it’s just the start. We believe in taking the time to prove that we’re dedicated to providing the best possible service.

An impressive portfolio of work

If you take a look at our huge portfolio and the names of highly satisfied clients – such as MyInterview, Fitness Calendar, Fiestafy and so many more – you’ll see that we know what it takes to create a striking, high-tech brand for a start up. We know what it takes to get a start up’s name out there, paired with the sort of branding that gets noticed. Time and again we’ve managed to play a part in the success of our clients, and we know we have what it takes to repeat that success.

A friendly yet professional team

There’s nothing worse than trying to work with a team with whom you just can’t relate. Either they’re unprofessional or far too stuffy, and this affects your working relationship, or you simply don’t seem to speak the same language and much of what you would like to see come out of your work together gets lost in translation. Either way, the end result is less than ideal. That’s just not the way we work. We believe in being professional but also in the sort of outside-the-box, innovative thinking that helps us set our clients apart.

Build Your Next App for the Apple Watch

Apple watch is easily the most highly anticipated timepiece of the century, and by far the most versatile. In addition to the exceptionally customisable watch face, allowing user’s to view time on their own terms, its accuracy is unparalleled, self-checking and adjusting the time according to global standards, varying time zones, and daylight savings time.

Experts predict Apple watch will change the way users communicate, play, keep fit, stay organised, listen to music, and more. All apps begin as an idea, and when you’re ready to turn yours into a reality, understanding the apps development process, and choosing the right agency are the keys to your success.

 

The Apps Development Process

Apple applications are held to the highest standards for reliability, performance and content, and must conform to a rigid series of guidelines and a lengthy review process before being approved. This is where apps development experience counts, getting your idea to market in a timely manner, and helping to realise its full potential.

  1. Growth. Know your target market, and grow your idea into application that a wide range of users not only want, but need.
  2. Design. This is the area of apps development that sets your app apart from the competition, with the right combination of function and form. Third party apps for Apple Watch require two distinct files: one for the watch itself, and the other as a WatchKit extension, running on the users iPhone. While they work together as a team, each has it’s own unique function: the Watch app storing only those files associated with the user interface, and the WatchKit app serving as the brains behind the operation.
  3. Testing. A working prototype is designed to ensure the app works to specifications, and bugs worked out prior to entering the marketplace.
  4. OptimisationApple is notorious for their fast-paced, rapidly changing technology and platform updates. Once the apps development process is complete, you’ll want to extend the lifespan of your app through continuous optimisation and developer support.

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In anticipation of Apple watch, the market for apps development is on the rise, as the value and potential of this latest technology becomes more apparent. Because of the unique two-tiered approach needed to ensure the success of a Watch app, choosing an experienced, knowledgeable developer is crucial. Contact the experts at EB ePearls today to begin building your app, for the first wearable technology on offer from Apple.

Must Ask Questions Before Hiring a Mobile App Development Company

From past few years, there has been a continuous rise in the demand for smartphones, tablets and other handheld devices. The number of consumers who search, browse and make purchases from their mobile devices is also increasing. As a result, mobile devices are rapidly becoming the number one choice for conducting all forms of business. Business owners have realised that getting an app build, is getting a means to attract and retain the customers in years to come.

A successful app has the ability to increase sales and deepen customer engagement, but if done wrong, it can do significant damage to your brand. Therefore, selecting the right mobile app development company is very important to make your app a successful one.

In this article, we have discussed five prime questions, which the business owners should ask the app development company before hiring them. They are listed below, kindly read ahead to know more:

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Statistics on Ever Increasing Mobile Usage in Australia

The number of Australian Smartphone users is continuing to grow rapidly. More and more people are going online from a mobile device and are now using them more than ever. According to Google, Australia’s smartphone penetration rate has maintained its momentum, now at 65%. It’s up from 52% in 2012 and 37% in 2011. This shows that Australians are becoming even more active with their mobile devices.

Here are some more recent statistics on mobile devices, that may surprise you. Continue reading “Statistics on Ever Increasing Mobile Usage in Australia”

iOS 6: Apple’s Strategic Move to Rule the Market

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Hello iPhone 5 fans, as of ABC Action News, the news has been confirmed from the Apple side that you will be using an iPhone without the Google’s YouTube app as its default application. Apple has decided to remove its default YouTube feature from its iOS 6 version. It means Apple’s all the upcoming gadgets such as iPhone, iPad and iPod touch will exclude the YouTube app. But of course, alternate app of the YouTube will be provided.

Apple is in the line of Google free ecosystem.

As the Apple has claimed that “iOS 6…will take your iPhone, iPad, and iPod Touch in entirely new directions”, with its improved version iOS 6, Apple is in the line of denying other’s presence within their territory as well.

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EB Pearls expands its office in London, UK

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Press Releases

First Sydney and Nepal, and now in London as well EB Pearls digital agency is seen flaring its motto: world class high quality service on time and on budget.

Aug 08, 2012 – Sydney, Australia (prlog.org) – In the line of their policy of expanding offices throughout the global centers which they call “a gesture of our priority for the convenience of our global clients”, ebPearls has set up its office in London as well. Explaining the reason behind its latest extension, the company says, “We have always great experience with our UK clients. We have perceived the wish and valued suggestions of our clients to see us physically on their land. So, having an office in London will give even more confident on our clients’ part and joy optimum on our part.”

As they have adopted Onshore-Offshore model, the new opening in the UK also falls in the alignment of their Onshore-Offshore policy. The company states, “We are an offshore company along with onshore presence for the convenience and cost effective experience of our customers”

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