If you are looking to make your footprint on the online world by opening an eCommerce store, it might be difficult to make the decision of which platform you will use to serve your customers online. In this article, we’ll be looking at the four most common eCommerce platforms and outlining their pros and cons….
A bounce rate represents the percentage of single-page visitors to a website, according to Google Analytics. In other words, it shows the number of visitors who leave your website without visiting any other page other than the page that they landed on. Unfortunately, high bounce rates are an indicator that either your website visitors aren’t…
If a brand is lucky, it manages to tap into consumer demand and pair what the customer wants with the method in which they’re mostly likely to interact or use the website. Hitting that sweet spot isn’t easily managed – but it would appear that Animal Box has managed to do just that, by delivering healthy…
The recipe for a profitable ecommerce site or app may seem elusive, but there are a series of ingredients which when utilized will make your virtual storefront successful: Who is your customer? Where does your ideal customer shop? What appeals to them? Where else do they spend time? Keying in on these points will give you an…
Starting an online business can be a risky venture, and the process itself, overwhelming. Success stories begin with a well constructed business plan, including a user friendly ecommerce application: preferably one with a fully hosted, subscription based shopping cart, such as Shopify. Being in business 24 hours a day has its benefits, but prosperity and…
