Tag: ios developer

A guide to the Perfect Business Process for Mobile Applications

According to recent statistics, the winning strategy to any type of business is developing a professional and efficient mobile app for your organisation. Search Engine Journal stated that there were 224 million monthly active app users in the US alone, in 2015.

The amount of potential profitability that lies within this marketing niche continues to grow higher each year. Therefore, taking the right approach towards your app development is vital for the successful outcome of your business.

Here are some quick facts indicating how mobile app development is thriving:

  • Mobile apps now account for more than half of all time spent on Digital Media
  • Smartphone users spent 89% of their mobile media time using mobile apps
  • 42% of all mobile sales generated by the leading 500 merchants came from mobile apps

(Source)

There are several ways you can go about creating the perfect mobile app for your business, but there are some considerations you will have to take into account: among the most important ones – cost, time and, of course, quality.

Key elements to consider when hiring a mobile app agency  

You need to have a full understanding of what your app development project should look like at the end of the day. Before contacting any mobile app agency for implementation and support, establish exactly how you measure the success of your app development project and set your final goals.

Make sure you have an answer to these three questions below, before you think about commissioning an agency:

  • Is the app designed to create new revenue streams for my business?
  • Is the app designed to engage users or promote my brand?
  • Is the app going to replace or enhance an existing business process?

Take into account several situations, for example which platforms will your app run on, what type of data will your app store or what level of app security will you require?

A results-driven mobile app to transform your business process into a successful product

Companies seeking premium development services should gravitate towards agencies that promote winning strategies as the core of their business operation. Winning strategies are achieved through valuable expertise and a long-term experience in the field of mobile marketing.

Search for proof of quality resources, cutting-edge graphics, intuitive Content Management Systems and web service connections.

Mobile app agencies approach customer care and client assistance from an objective point of view. In order to enhance the business process at the highest level, a reputable mobile app development company is able to implement a relevant and customised business process, with regards to the customer’s industry and expectations.

The marketing strategies that make your mobile app go viral

Full-scale marketing plans include: responsive website design, content marketing services, search engine marketing, social marketing services, and more. A qualitative mobile app agency focuses on specific and tailored marketing steps in order to deliver projects on time and exceed clients’ expectations:

A Digital strategy

Introducing a strategy that turns your idea into a successful product requires the guidance and support of a true UI expert, well-tuned to the working of the consumer’s psyche. In other words, transforming your innovative ideas into a real business plan is the first step mobile agency experts take in order to establish your own marketing approach and deliver qualitative results.

Project scoping

This step requires the ability to handle complex app requirements and create a solid foundation for any successful mobile app, prior to developing more complex process entails.

User Experience

In the age of seamless user experience processes, a professional mobile app needs to be, first and foremost, intuitive and user-friendly. These are necessary steps that need to be taken in order to generate measurable profits for your company.

User interface design

An interface that is both functional and visually appealing will always stand out from the crowd.

Development

The proper development of any mobile app project is tailored to the specific needs of each business in particular. Among the most important parts of a successful development process is:

  • API implementation
  • Database design
  • Bespoke application development
  • Configuration management

Testing

This step ensures your mobile app works perfectly across all devices before taking it to production. In order to identify the areas that need improvement, a mobile app agency will have to run tests at every step of the process.

Optimisation

When optimizing a mobile app product, experts look for characteristics such as: safety and security, fast upload, and intuitive design. The process identifies and eliminates potential errors in a timely manner.

Maintenance and support

Look for mobile app development agencies that offer customer support during the pre- and post-launch phases of your mobile project.

Digital Marketing

This final step includes well versed mobile app development skills and strategies. Every successful mobile app agency needs to have a detailed business plan, with a marketing strategy that is 100% customised and tailored to the specific target audience and industry of each organisation.

If you are looking to transform your business process with a results-driven mobile app and enjoy the benefits of having a customised business plan for your company, feel free to contact us here.

How Can a Mobile App Help Bolster your Position in the Industry?

We live in a world where quick access to products and/or services from a variety of devices is becoming the society norm. While the need to keep up with consumer demand is a constant pressure for businesses worldwide, the market for mobile app development continues to grow each year.

Did you know…? It has been estimated that nearly 1 billion smartphones have been sold in 2015, according to the University of Alabama at Birmingham’s Online Masters in Management Information Systems.

Developing a mobile app is no longer a compensation to your business, but a standard. Having a mobile app is most beneficial when it enhances customer experience. Mobile apps appear to be taking the lead in providing profitable results to business worldwide, given that 46 percent of app users report having paid for their apps in 2014 alone.

By 2017, it is expected that over 268 billion downloads will generate $77 billion worth of revenue, which means that people are not only living on their smartphones, but they are also interacting with some form of application on a daily basis. The only natural and market-wise thing to do is to take advantage of this situation so that it becomes profitable for both parties involved.

 

Mobile app strategies to bolster your business

Keep it simple: The best way to make sure you grab a prospective customer’s attention is to choose a mobile app that offers the perfect user experience. In other words, ensure people can figure out how to use your app within seconds to minutes without any guidance. A mobile app that has just one or two main functions is preferred, mostly because additional features may be rarely used while you simply add development cost and app size to an already effective product.

Providing convenience: Developing an app that makes your product or service more convenient for the consumer increases your chances for repeat business. As shown before, the easier it is for customers to complete their purchase, the more likely you are to make a sale. As a result, users will return to use the app, given the fact that it proved to be so convenient to them in the first place.

Quick and easy ordering: A mobile app development should allow customers to quickly place orders from the convenience of their tablet or smartphone. An example of this kind are fast food and restaurants, who are leveraging mobile order-ahead to attract more customers, intensify loyalty and drive additional incremental revenues.

Here are some quick facts regarding the mobile order-ahead system:

  • Quick-service restaurants are increasingly offering mobile order-ahead apps to drive higher revenues
  • Mobile order-ahead can drive higher average order values.
  • A successful mobile order-ahead program can only generate value when order flow is managed properly

Whether you are a big box store or a small retail establishment, you can increase your profit by making products and services convenient and accessible to your customers from mobile devices.

 

Mobile apps in numbers

The market for mobile app is continuously developing. While the numbers surrounding the increase of the mobile app in the marketplace are impressive on their own, the opportunities that lie within this powerful marketing tool seem to be endless. For a better overview of the opportunities your business can benefit from, take a look at the statistics shown below:

  • Estimated number of available apps: 1.2 million for iOS, 1.31 million for Android and 0.4 million for Windows
  • A 10th ranking free download app (in the US Apple App Store’s top overall free charts) generated an average of 72K downloads per day, as compared to the 4K downloads on average generated by an app in the paid charts.
  • The top 3 countries with the highest average revenue per download are: Japan with $5.32/download, Australia with $3.60/download and South Korea with $3.40/download.

 

What does the future look like for mobile app development?

We are already living in a world where the number of mobile gadgets exceeds the number of Earth’s population. There are officially more mobile devices than people. Furthermore, 1 in 3 consumer brands have features integrated payment in their mobile apps in 2015 alone. It is only fair to say that integrating a mobile app system into your business can help boost sales and enhance the customer experience, at the highest possible level.

 

To help create the ideal mobile app your business needs or find out more about bolstering your business with mobile apps, feel free to contact us here.

Build Your Next App for the Apple Watch

Apple watch is easily the most highly anticipated timepiece of the century, and by far the most versatile. In addition to the exceptionally customisable watch face, allowing user’s to view time on their own terms, its accuracy is unparalleled, self-checking and adjusting the time according to global standards, varying time zones, and daylight savings time.

Experts predict Apple watch will change the way users communicate, play, keep fit, stay organised, listen to music, and more. All apps begin as an idea, and when you’re ready to turn yours into a reality, understanding the apps development process, and choosing the right agency are the keys to your success.

 

The Apps Development Process

Apple applications are held to the highest standards for reliability, performance and content, and must conform to a rigid series of guidelines and a lengthy review process before being approved. This is where apps development experience counts, getting your idea to market in a timely manner, and helping to realise its full potential.

  1. Growth. Know your target market, and grow your idea into application that a wide range of users not only want, but need.
  2. Design. This is the area of apps development that sets your app apart from the competition, with the right combination of function and form. Third party apps for Apple Watch require two distinct files: one for the watch itself, and the other as a WatchKit extension, running on the users iPhone. While they work together as a team, each has it’s own unique function: the Watch app storing only those files associated with the user interface, and the WatchKit app serving as the brains behind the operation.
  3. Testing. A working prototype is designed to ensure the app works to specifications, and bugs worked out prior to entering the marketplace.
  4. OptimisationApple is notorious for their fast-paced, rapidly changing technology and platform updates. Once the apps development process is complete, you’ll want to extend the lifespan of your app through continuous optimisation and developer support.

mobile-apps

In anticipation of Apple watch, the market for apps development is on the rise, as the value and potential of this latest technology becomes more apparent. Because of the unique two-tiered approach needed to ensure the success of a Watch app, choosing an experienced, knowledgeable developer is crucial. Contact the experts at EB ePearls today to begin building your app, for the first wearable technology on offer from Apple.

Mobile Application Development Scenarios and their Demands in Australia

mobileapp
Mobile apps are becoming more and more popular nowadays. There are various innovative applications designed that ease the people’s daily tasks. With the emerging technology like iPad, iPhone, Android, Symbian, Blackberry and Windows application, the demand for mobile application development has grown exponentially. Those windows applications and websites that were to be run on desktops before are needed to be run properly even on mobile phones now.

Australian Market for iPhone and Android Application Development

Many Australian mobile app development companies have specialized in creating latest applications that simplify hard tasks and interactive too. The iPhone app development in the market has greatly opened the windows of opportunity for Australian developers who want to display their mastery in apps creation.

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