Tag: mobile app design

The Definitive Guide to Mobile User Experience

The perfect app? It starts with a beautiful design! The visual impact of your app has a lot to do with its power to persuade and its success on the market. But what does ‘beautiful’ really mean when it comes to app development?

What makes an app design great?

When it comes down to app development, great design is achieved through a lot of different techniques and strategies. Simply including eye catching icons and pictures does not make an outstanding app in terms of visual aesthetics because app development success is based on much more than that.

It is a common misconception that user experience is synonymous with user interface or graphic design. But it is something more than this.

Great design is a synthesis of art and science, of usability, aesthetics and a deep understanding of user needs and behaviours.

 

What does improving app user experience mean to the regular customer?

The most important thing for a user is being able to benefit from all the features of your app, fast. In other words, the app is supposed to make the customer’s life easier and help them solve their problems.

Studies have shown that 79% of people who don’t like what they find on one site will go back and search for another one to complete their task. More so, it has been estimated that mobile users are five times more likely to abandon the task if the site they are using is not optimised for mobile. 

 

How can you improve user experience in your app development process?

If you want to make the most out of your app and bring value to your product or service, you need to take into consideration some specific steps to help you improve user experience and build customer trust.

Did you know: 71% of publishers say well-formed mobile content boosts user engagement, while 52% of users said that a bad mobile experience made them less likely to engage with a company. 

 

Here are some of the most effective techniques to help you achieve a powerful user experience for your app:

  1. Choosing the right features

A lot of people tend to make the mistake of believing that the more features they add to their app, the greater the impact this will have on their customers. But the truth is, keeping things simple and helping users navigate through the app easily is the most important part of this initial stage of the process.

You can decide to keep the features that are relevant to the app and the message you want your viewers to receive, and only build additional features once you see your their post-release reaction.

 

  1.   Maintain an easy flow and navigation

The aim here is to make the navigation more intuitive and make it easy for the users to flow from one screen to another or from one feature to another.

Bonus tip: 48% of users say they feel frustrated and annoyed when they land on sites that are poorly optimised for mobile. 

 

  1.   Build customer trust

Make sure that you design your app in such a way that it promotes customer trust and loyalty. The most important thing to take into consideration here is the rightful use of privacy issues and spam.

Avoid:

  • collecting unuseful information for the user’s experience (keep only what is necessary).
  • uploading any content from their device onto your server without their permission.
  • unnecessarily spamming the user with frequent emails or push notifications unless otherwise absolutely necessary.

 

  1.     Make it social

Users should be able to reach your app through different social platforms. The most effective way to achieve this is by including links to your social networks on every page.

 

  1.   Build a feedback loop

The user’s point of view can be a definite turning point in the development of your app. The feedback you receive from them will make it easier for you to learn about the negative aspects of your app and also your best app features.

You can do this by making it easy for them to share their opinion and responding to your customers within 24 hours.

 

EB Pearls can help you develop intuitive, visually appealing and technically challenging apps for your business. We dedicate ourselves to becoming world class app developers in Sydney and Melbourne. Contact us here for more information on how to improve user experience for your app development and revolutionise your business process.

An Overview of Some of The Best Productivity Apps for People Who Have Too Much To Do

While some people choose to remain faithful to the old pencil and paper trick in order to keep track of their daily tasks, a lot of professionals turn to productivity apps to help manage their deadlines. Which category do you fall into?

As the demand for mobile app purchases grows higher with each year, the diversity and characteristics of productivity apps allow business owners to have a positive impact on their profitability in terms of increased productivity, enhanced communication and improved efficiency.

Did you know? According to fliplet.com, apps increase worker productivity by 240 hours a year, which is the equivalent of $5,114 extra work or six additional working weeks for employees!

 

Price vs. reliability

You don’t need to spend a lot of money on a productivity app to get things done, however, you do need to know what you are looking for. There are a couple of things you should be mindful of when choosing a productivity app for your personal or business projects.

Make sure that the app is able to prioritise, categorise, edit and separate urgent tasks. But this is just the bare minimum. Apps are now more powerful than ever, allowing those who simultaneously work on multiple complex projects to track their tasks and deliverables, in a timely and efficient manner.

From sketching out an idea, taking detailed notes or simply staying in touch with your team, productivity apps contain all the necessary tools to help manage everything from huge projects to the simplest to-do list at home.

Other important factors that determine the efficiency of a time-management tool include speed, flexibility, alerts, availability on multiple platforms and synchronisation

Based on app store reviews, here are three of some of the most relevant productivity apps on the market:

 

Any.do

The basic app is free with Premium starting from $2.99 per month and it allows users to make a habit of reviewing tasks on a daily basis. With an award winning to do list software, Any.do is not only flexible but it is also easy to organise, due to its user-freindly interface.

Some of its most relevant features include:

  • returning missed-calls reminder
  • sending text messages to people you can’t talk to right now
  • quickly creating to-do’s via email
  • daily reviews at the start/end of the day
  • geolocation reminders (for example reminding you to pick up milk when you pass the grocery store)

   

Todoist

While the basic app is free, additional features with Premium for Todoist include:

  • keyword search
  • color-coded labels
  • task notes and file uploads
  • push notifications
  • location-based reminders
  • adding tasks via email
  • productivity tracking
  • iCalendar synchronization
  • project templates
  • automatic backups

 

Apart from these competitive features, Todoist provides its users with real-time syncing, custom labels and filters for each task, the option to set sub-tasks, templates for recurring projects and even location-based reminders.

 

Dragon Dictation

The Dragon Dictation Iphone app is popular for its innovative transcribing feature that allows users to write a note, draft an email, post on social media and anything in between in a reasonably accurate and fast-paced fashion.

What are the benefits of using Dragon Dictation as your personal productivity app?

Speed – this app manages to recognise and transcribe your words in the fastest way possible.

Hands-free – if you are busy working with something else, Dragon Dictation allows truly hands-free text input.

Versatile – Dragon Dictation is able to work on various tasks such as copying notes to the clipboard, posting updates to Facebook or sending a quick text message on your phone.

 

Productivity apps can encourage you to become more efficient and more organised at work. If you want to develop your own procrastination-proof app, do not hesitate to contact us here.

Here are some of the top selling apps developed by EB Pearls:

Health Synergy

This is the perfect app for all food and drink lovers out there, having plenty of recognition online. It contains over 100 healthy recipes in eight different categories and some of its key features are:

  • Shopping list function
  • Nutritional information for each recipe
  • Easy to follow methods
  • Easy to navigate interface
  • Direct link to Health Synergy website

 

Likemap

This app is extremely popular on Instagram and works by indexing the likes onto a map and providing directions to the geo-location of where the image was taken.

Key features include:

  • Gives an insight, up to date account
  • A unique guide
  • Popular for finding different sights and restaurants that you prefer