Real numbers. No hidden costs.
Most mobile app development agencies avoid pricing until you’re already deep in the sales process. We do the opposite.
We publish real pricing ranges, not vague promises with extra fees added later. And because we build apps with our Built to Last™ system, you’ll avoid expensive rebuilds that come from shortcuts early on.
There’s no one-size-fits-all number, because no two apps are the same.
In Australia, mobile app development typically ranges from $50,000 to $500,000+, depending on the build, complexity, and support needed after launch.
A realistic guide by project type:
| Project type | Typical range (AUD) | Timeline | Best for |
|---|---|---|---|
| Simple MVP (single platform) | $50,000 – $120,000 | 3–5 months | Founders validating an idea |
| Full product (iOS + Android) |
$120,000 – $300,000 | 5–9 months | Scale-ups expanding product |
| Enterprise / complex platform | $300,000 – $800,000+ | 9–18+ months | Enterprise & government |
| AI-enabled product | Add $15,000 – $120,000 | +4–12 weeks | Any of the above |
The five biggest cost drivers are:
- Whether you’re building for iOS, Android, or both
- Backend complexity and third-party integrations
- The number of user roles and workflows
- Security, compliance, and data sensitivity
- Testing, infrastructure, and post-launch support
What about offshore or freelancer quotes?
You may see quotes as low as $10,000 to $30,000 elsewhere. Often, that reflects key work being left out, such as architecture, QA, compliance, scalability, or post-launch support.
That can make the initial build look cheaper, but the real cost often shows up later in the rebuild, and that can end up costing more than doing it properly from the start.
How EB Pearls prices mobile app projects
Our pricing is based on the scope and complexity required to build your mobile app properly, mapped against the five principles of our Built to Last™ framework.
We scope first, then price.
Every project starts with a paid Discovery phase over 3–6 weeks, covering design, architecture planning, prototyping, and scope clarification. From the start, everyone is clear on what’s being built before a bigger commitment is made.
From there, you choose the right delivery model:
- Fixed Cost for clearly defined projects
- Delivery Squad Retainer for ongoing development, scaling, or enterprise support
Our ISO 9001 and ISO 27001 certifications mean every project follows a structured delivery process from architecture through to post-launch monitoring.
Right Design
Right System & Architecture
Right Engineering
Right Platform
Right Security
What increases the price?
Transparent pricing means showing what increases investment, and why. These are the biggest factors that usually affect app cost:
Platform scope
Backend complexity
Number of user roles
Security & compliance
AI & advanced features
Post-launch support model
Why we start with Discovery
Engineer your idea before we build it
Before a single line of code is written, we work through your users, workflows, priorities, and technical approach. This becomes the blueprint for a better build.
Discovery protects you from the most expensive mistake in app development: building the wrong thing at full cost.
3–6 weeks · Deliverable-based · Credited to full build
What you'll walk away with
Not sure where to start? Discovery is the right first step for most founders and product leaders.
Start Your Discovery PhaseMobile app development investment bands
These ranges are based on 900+ real projects delivered since 2005. Your exact investment will be scoped in the Discovery phase.
MVP & Launch
For startups and early-stage products, validating an idea or launching a first version.
AUD · Fixed cost
- iOS or Android (single platform)
- Up to 3 user roles
- Core feature set (scoped in Discovery)
- Standard backend & REST API
- Basic cloud infrastructure (AWS)
- App Store submission support
- 30-day post-launch support
"We went from idea to 5,000 active users in 4 months. Discovery made everything faster."
Growth & Scale
For products with more complexity, more users, and a need for stronger architecture, integrations, and support.
AUD · Fixed cost or Delivery Squad
- iOS + Android (cross-platform)
- Multiple user roles + admin portal
- Complex backend & integrations
- Payment processing (Stripe / Braintree)
- Real-time features (notifications, chat)
- Scalable cloud architecture (AWS/GCP)
- Analytics integration
- 90-day post-launch support
"0 to 40,000 users in 14 months. The architecture held up without a single major incident."
Enterprise & Evolve
For larger organisations with custom workflows, multiple systems and stronger security requirements.
AUD · Delivery Squad retainer
- Dedicated engineering squad
- Custom architecture design
- AI / ML feature development
- Multi-tenant or marketplace systems
- Enterprise security & compliance
- ISO 27001-aligned delivery
- Ongoing roadmap execution
- SLA-backed support model
"More like a product partner than a vendor. They became a true extension of our internal team."
We’ll move you into the right investment band after Discovery.
Share your idea with us and we'll give you an honest estimate within 48 hours. No commitment required.
The real cost of building an app
These are representative examples based on real projects. Exact app timelines and budgets vary, but these give you an honest benchmark.
Two-Sided Service Marketplace
Consumer-facing iOS + Android app with vendor portal and admin dashboard
- iOS + Android (React Native)
- Stripe payment processing
- In-app messaging (real-time)
- Vendor onboarding portal
- Admin dashboard & reporting
- Push notifications
- Search & geo-filtering
Telehealth & Patient Management
HIPAA-compliant telehealth platform with EHR integration and scheduling
- HD video consultation (WebRTC)
- Patient records & history
- Appointment scheduling & reminders
- Secure document upload (encrypted)
- GP & specialist portals
- Medicare billing integration
- HIPAA-compliant infrastructure
B2C Utility App
Focused iOS MVP for a funded startup — fast to market, built to scale
- iOS native (Swift)
- Social authentication (Apple, Google)
- Core product feature set
- User profiles & onboarding
- Push notification system
- Analytics instrumentation
- App Store submission
Field Workforce Management App
Enterprise iOS + Android app for managing 500+ field technicians in real time
- iOS + Android (native)
- Real-time GPS job dispatch
- Offline-first architecture
- ERP system integration (SAP)
- Digital forms & photo capture
- Manager & executive dashboards
- SLA-backed support retainer
Personal Finance & Budgeting Platform
Open Banking-connected finance app with AI-powered spending insights
- iOS + Android (React Native)
- Open Banking API integration
- AI spending categorisation
- Budget goals & forecasting
- PCI-DSS compliant data handling
- Biometric authentication
- Personalised insights engine
B2B SaaS Companion App
Mobile companion to an existing web SaaS platform with team collaboration features
- iOS + Android (React Native)
- SSO / existing auth integration
- Real-time collaboration features
- Offline sync capability
- Push + email notification system
- Deep-link routing from web
- Existing API integration
Have a similar project?
We can give you a ballpark estimate based on what we’ve built before, within 48 hours.
The price of making your app smarter with AI
AI Chatbot/In-App Asistant
Recommendation Engine
Computer Vision
LLM Workflow Automation
Automated document processing, data extraction, summarisation
Predictive Analytics
Churn prediction, demand forecasting, risk scoring
Voice / NLP Interface
Voice commands, speech-to-text, natural language search
These costs are usually additional to the core app build. They can also create ongoing infrastructure spend for model usage, hosting, monitoring, and maintenance.
How EB Pearls compares to others
Freelancer / Small team
Offshore agency
No-code / Low-code platform
Local boutique
EB Pearls
Why cheap app builds often cost more later
We regularly speak to teams who’ve already spent money on a mobile app that never became a reliable product. Usually, the app rebuild costs more than doing it right the first time. Here's what a low-cost quote is typically hiding:
- No architecture documentation
- No test coverage with QA skipped altogether
- No scalable infrastructure
- A weak handover
- Zero post-launch support commitment
- Rushed delivery with hidden trade-offs
Where is your mobile app in its journey?
The current stage of your app determines how we partner with you, not just your investment.
Launch
You have a concept, but nothing has been built yet. You need validation, a prototype investors can evaluate, and a clear launch plan.
Typical path: Discovery phase → MVP build
Scale
You have an existing product with real users. But performance issues, technical debt, or delivery slowdowns are starting to hold it back.
Typical path: Technical audit → Growth build
Evolve
Your app is stable, and you’re ready to improve efficiency with AI and automation. Or you're a an enterprise needing a custom-built product, and a long-term partner.
Typical path: Discovery phase → Dedicated Squad
Not sure where you fit?
Book a free discovery call, and we’ll help you work out the right next step based on your app and goals.
Optional services, scoped separately.
These aren’t bundled by default. They’re added based on what your project actually needs.
Branding & Design System
Create a brand identity and design system that keeps your app consistent as it grows, from logo and typography to colour palettes, UI components, and reusable design rules.
$8,000–$25,000
DevOps & Cloud Infrastructure
Set up the cloud infrastructure your app needs to run reliably, with CI/CD, containerisation, monitoring, and auto-scaling built in from the start.
$5,000–$20,000
Ongoing Maintenance Retainer
Keep your app stable, secure, and up to date with ongoing support covering bug fixes, OS updates, dependency management, performance monitoring, and smaller improvements.
From $3,000/month
AI Feature Development
Add practical AI features to your app, including LLM integrations, recommendations, computer vision, and predictive analytics, designed to work reliably in production.
$15,000–$120,000
QA & Performance Testing
Strengthen app quality with dedicated QA, load testing, security testing, and accessibility audits delivered as a focused workstream.
$5,000–$15,000
Analytics & Growth Infrastructure
Set up the analytics and experimentation tools you need to track user behaviour, measure performance, and improve conversion over time.
$4,000–$12,000
What it costs to own an app
Beyond our fees, there are ongoing costs you’ll need to plan for from day one.
Internal resources
You’ll need internal ownership to keep the product moving. That usually means time from a product owner or decision-maker during the build, and ongoing involvement after launch for feedback, priorities, and roadmap decisions.
App Store fees
Publishing your app comes with platform costs. This usually includes the Apple Developer Program, Google Play fees, and in some cases extra setup for enterprise distribution.
Cloud infrastructure
Your app will need hosting, storage, and supporting infrastructure after launch. Monthly costs vary depending on usage, traffic, and data volume, so we design with cost efficiency in mind from the start.
Third-party services
Most apps rely on third-party tools such as payment gateways, messaging, analytics, notifications, or monitoring. These costs can stay modest early on, then grow as your product and user base expand.
Launch and marketing
Building the app is only part of the investment. To get traction, you may also need a budget for launch activity, App Store optimisation, paid acquisition, PR, or content.
Post-launch iteration
The first release is the starting point, not the finish line. Real users reveal real issues, so it’s smart to budget for improvements, fixes, and a post-launch sprint before scaling further.
What we don't do
We might not be what you're looking for. Being direct about this saves time for you and for us.
Skip the Discovery phase when the product needs to be fully scoped first.