Digital platforms for media companies navigating a changing industry.
We've built news websites, masthead apps, reader engagement platforms, and digital brand presences for some of Australia's most recognised media companies.
We understand the speed that newsrooms require, the scale that national publishers operate at, and the reader experience that keeps audiences coming back. Both the technology and the publishing context — understood from day one.
- 900+ platforms built
- 20+ years delivering
- #1 Clutch - 4 years running
We work best with these kinds of organisations
National & regional publishers
Magazine & lifestyle media brands
Digital-native media companies
Media companies launching new digital products
Established media businesses by launching digital products, engagement apps, puzzle platforms, community tools, strengthening audience relationships beyond publications.
What media digital leaders actually worry about when commissioning a platform
Media companies have been burned by agencies that didn't understand publishing. These are the concerns that come up in almost every first conversation.
"We operate at newsroom speed. Our agency needs to keep up not slow us down."
"We have multiple titles. We need consistency across all of them without rebuilding from scratch."
"Subscriptions and reader revenue are existential for us. The platform needs to convert."
Optimised subscription platforms by reducing user friction and improving paywall performance, increasing reader-to-subscriber conversion and revenue growth.
"We have strong brand identities. The platform needs to feel like us not like a template."
Delivered tailored digital experiences preserving unique brand identity, audience relationships, and editorial voice across diverse media publications.
"We need to integrate with our CMS, paywall, analytics, and ad stack. It has to all work together."
Integrated complex media ecosystems including CMS, paywalls, ads, analytics, email, and notifications to ensure seamless reader experience.
"We need this to perform under traffic spikes breaking news can mean 10× normal load in minutes."
Media platforms fail or publishingspecific reasons.
specific reasons.
Most agencies build websites, few understand newsroom complexity, editorial velocity, subscriptions, and media-scale architecture. The difference becomes visible when something goes wrong.
We've delivered for News Corp in Australia and the UK, built 14 masthead apps for Australia's largest independent publisher, and built reader engagement products for some of Australia's best-known magazine titles. That's the experience base that makes media delivery actually work.
We understand publishing cadences
Newsroom delivery timelines, editorial workflow integrations, and the performance requirements of platforms that can't go down when news is breaking. We've delivered at that standard.
We've built portfolio architectures
14 masthead apps for one publisher one architecture, 14 brand identities. We know how to build for portfolio scale without losing what makes each title distinctive.
Brand identity is a design constraint, not a deliverable
Each media title has its own voice and visual language. We treat that as a constraint that shapes every component decision not as styling applied at the end of the build.
Named leads who stay on the project
From breaking news to fashion — across the publishing spectrum.
National news, regional mastheads, reader engagement, and lifestyle magazines. Four different briefs, the same discipline of building platforms that work at publishing scale.News Corp-Global media company · Australian & UK news websites
News Corp is one of the world's largest media companies operating news brands across Australia, the UK, and the US. Delivering websites for News Corp isn't a standard web project. EB Pearls delivered news websites for News Corp in both Australia and the UK, two distinct markets and the integration complexity that comes with connecting to a global CMS, ad stack, and subscription infrastructure.
Explore Newscorp Story
Australian Community Media- 160+ publications · 4.3M monthly readers
Australian Community Media operates 160+ publications; we built 14 scalable masthead apps within one unified, efficient delivery platform. EB Pearls built 14 separate masthead apps on a microservices architecture giving each title the flexibility to evolve independently. The result, in the words of ACM's Head of IT, is "a future-ready platform that supports both our content strategy and long-term growth."
Explore ACM Story
Grazia-International fashion & lifestyle magazine · Australian digital relaunch
Grazia is one of the world's most recognisable fashion and lifestyle magazine brands launched in Italy in 1938 and now published in over 20 countries. The Australian edition needed a digital presence that matched the brand's international stature and visual identity. EB Pearls built Grazia Australia's website and digital presence capturing the editorial richness and fashion-forward visual identity that defines the Grazia brand globally.
Explore Grazia Story
The digital products media companies actually need
Media companies often receive generic solutions that fail in production under editorial pressure, breaking news spikes, and audience expectations.
Everything below is something we've built before — for publishers who operate at real scale, under real editorial pressure, with real audiences who notice when the platform doesn't hold up.
News Websites & Editorial Platforms
High-performance news websites built for the editorial velocity of a live newsroom CMS integration, ad stack connectivity, subscription mechanics, and the architecture to handle breaking news traffic without degrading.
Masthead & Publication Apps
iOS and Android apps for newspapers and magazines built for portfolio publishers who need multiple title identities on shared infrastructure, and for individual titles who need a mobile experience that matches their brand.
Reader Engagement Platforms
Puzzle apps, loyalty programs, community tools, and reader-submitted content platforms digital products that extend the audience relationship beyond the publication and create daily engagement with the brand.
Subscription & Paywall Infrastructure
Subscription flows, metered paywall mechanics, and reader revenue infrastructure built to convert browsers to subscribers without friction, and to retain them without the experiences that drive churn.
Magazine & Lifestyle Digital Presences
Digital platforms for magazine and lifestyle brands where editorial identity and visual richness need to translate to screen with the same precision that the print team applies to every layout decision.
Media Technology Integration
CMS, paywall, ad server, analytics, email, and push notification integrations connecting the publishing technology stack into a platform that works as a whole rather than as disconnected systems.
Our system for building media platforms that hold up under publishing pressure
Editorial & Performance Ready
- Architecture built for breaking news traffic — not average load
- CMS integration designed for editorial workflows under deadline
- Page performance that holds up when every second costs readers
- Content delivery designed for the speed newsrooms require
- Caching strategies that balance freshness with performance
- Monitoring that finds degradation before editorial does
Integration Ready
- CMS integrations mapped and tested before build starts
- Ad stack connected without compromising page performance
- Paywall mechanics that convert without creating friction
- Analytics platform integration for the data publishers actually need
- Push and email notification infrastructure at audience scale
- Third-party integrations versioned so updates don't break production
Scale & Brand Ready
- Portfolio architecture for multiple mastheads on shared infrastructure
- Brand identity treated as a design constraint, not a style guide
- Traffic spike architecture for election nights, major sporting events
- Multi-device consistency from desktop to mobile without degradation
- Reader data handling to Australian privacy standard
- Post-launch support that understands publishing's continuous cycle
A process built for publishing complexity
Discovery
Design
Build
Launch & Ongoing
Heard from clients who've been through it
What stood out straight away was how clear they were on cost. We got a realistic estimate early, understood what was included, and there were no hidden extras later. As part of our research process, we received a few vague quotes from other agencies. When comparing these to EB Pearls’ transparent costing, it was a no-brainer.
Digital Transformation Lead, Vodafone
Product Manager, Coposit
I came in with the idea, but had no technical background. Their team explained things clearly, gave honest advice, and helped me understand what was worth investing in first. I was expecting it to be an intimidating process, but I never felt overwhelmed or talked down to.
Lead Account Manager, Newscorp Australia
The website that EBPearls developed for Gondwana Link does everything we asked for. It is very easy to use in the backend and the design is fresh and clean which is what we wanted. EBPearls build customised ‘modules' and they all work well and are very intuitive to use. I needed very little training to be able to use the back end.
Director, Gondwana link
Manager, Intellihub
Questions healthcare buyers always eventually ask
In almost every case, yes — and we recommend it. Replacing a CMS that editorial teams have years of workflow investment in creates adoption risk that far outweighs any platform benefit. We map your CMS integration requirements in Discovery and design the new platform to connect to what's already there. The build is integration-first rather than replacement-first unless Discovery reveals a compelling reason to change.
Full IP ownership on delivery. Every line of code, every design asset, every integration. No proprietary dependencies. No lock-in. Written into the contract from the start.
30–45 minutes. No deck, no pitch. We ask about your platform, your technology stack, your editorial environment, and your timeline. You ask us whatever you want. By the end, you'll know whether we're the right fit. If we're not, we'll tell you that too.
Building a media platform and want to get it right?
What to expect
-
1
Share a few details
Complete the form with your contact details and what you need help with. -
2
Book your free discovery call
Once you submit the form, choose a time that suits you for your discovery call. -
3
Privacy comes first
Sign an optional NDA to ensure the highest privacy level and protection of your idea. -
4
Discovery call
We’ll discuss your goals, the support you need and answer your questions. If we’re a good fit, we’ll outline the next steps.
What to expect
-
1
Share a few details
Complete the form with your contact details and what you need help with. -
2
Book your free discovery call
Once you submit the form, choose a time that suits you for your discovery call. -
3
Privacy comes first
Sign an optional NDA to ensure the highest privacy level and protection of your idea. -
4
Discovery call
We’ll discuss your goals, the support you need and answer your questions. If we’re a good fit, we’ll outline the next steps.