Unleashing the Power of Mobile Apps For Rural Press
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Client
- Project type Mobile App
- Industry Information Media and Telecommunications
Technology Used
Swift 
Kotlin 
NodeJS 
MongoDB 
Amazon Lamda 
Amazon Elastic Cache 
Amazon SES 
ReactJS 
NextJS The Client
Australian Community Media is a leading independent publication house from Australia specialising in rural press and offering various magazines and community newspapers to their readers.
To keep up with evolving consumer behaviour, they requested our help in building mobile apps for each of their publications so their audience can access their valuable content on mobile devices.
Challenges
The challenges we’ve overcome during this project include:
- Integrating information from multiple publications due to different data formats, content structures, and sources.
- One major challenge consisted of flawlessly integrating diverse functionalities such as news articles, calendars, and podcasts into a cohesive user experience.
- Creating a user interface that was intuitive, visually appealing, and accessible to users with varying levels of technical expertise.
Our Solution
To meet the client’s requirements, we came up with a cutting-edge app development process based on a microservices architecture.
Leveraging this approach, we built 9 feature-rich mobile apps, each tailored to each specific publication.
The apps offered an array of functionalities, including podcasts, news articles, statistics, stocks, and calendars, suitable for any mobile device.
Calendars
The apps featured event calendars, providing users with information on upcoming agricultural events, industry conferences, and workshops.
Key Features
Discover how we created a seamless user experience for Australian Community Media to make the rural press more accessible than ever before.
Microservices-based architecture
Our app allows flexibility and efficient resource utilisation through independent scaling and deployment for each publication’s app.
Podcasts
Users could access a vast library of podcasts on various topics, including agriculture and rural lifestyle, enhancing engagement and knowledge sharing.
Rainfall Data
Users could access real-time and historical rainfall data, offering users valuable insights for planning and decision-making.
Stocks
Users could stay updated on stock prices and market trends, facilitating better financial decision-making for individuals and businesses.
Rapidly Growing Community
Users embraced the mobile apps, appreciating the convenience and value they offered, leading to impressive user adoption rates.
Our role in the project
Design
- User Interview
- UX Design
- UI Design
- Web Design
- Service Design
After-Service
- Ongoing Product Development
- Maintenance & Support
- AWS Web Hosting
- Enterprise Maintenance
Retrospective
Seamless User Experience
The apps’ intuitive interface and smooth navigation ensured a frictionless experience, keeping users engaged and satisfied.
Enhanced Accessibility
The apps provided easy access to a diverse range of rural-focused content, empowering users with valuable information at their fingertips.
Our work enables Australian Community Media to position themselves as leaders in the rural press industry.
Get in touch with us, so you can leverage the power of hybrid mobile apps and native apps to better serve your audience and drive your business forward.
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