Revolutionizing Supply Chain Visibility: Matrak's Journey to a Modern and Engaging Website
Discover how EB Pearls collaborated with Matrak to design and develop a visually appealing and user-friendly website, fostering enhanced engagement, conversions, and customer satisfaction. Dive into our comprehensive approach, the challenges we encountered, the focus on responsive design, the key features implemented, and the successful outcome achieved.
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Client
- Project type Website Design and Development
- Industry Property Technology

Technology Used
Understanding the Client:
Our Approach:
We followed a comprehensive approach, including user experience (UX) design, innovation consulting, research, UI/UX audit, stakeholder workshops, product strategy, rapid prototyping, UI/UX design, visual design, website design, user testing, and development using HTML/CSS/JS and WordPress theme development.
The Challenge:
The key challenge was to migrate Matrak's original website to WordPress and redesign it to stand out to users. We needed to create flexible page templates for existing and new content, ensuring the website could meet marketing needs and accommodate future expansion.
Responsive Design
We prioritized responsive design to ensure the website rendered beautifully across various devices, including mobile screens and tablets. This allowed us to maximize engagement and attract new users.

Key Features:
Comprehensive Course Catalog:
We leveraged high-quality images and thoughtfully crafted iconography to create visually striking elements that captivate users and encourage exploration. Through intuitive and strategically placed calls-to-action, we designed the website to entice visitors to book a demo and seamlessly transition to the Matrak platform
Seamless Navigation:
Our role in the project
Design
- Brand Design
- UX Design
- UI Design
- Web Design
- Service Design
Development
After-Service
- Ongoing Product Enhancement
- WordPress Web Hosting
- WordPress Maintenance

The Outcome:
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