Responsive website design is no longer an option. With an ever-increasing number of web users accessing the internet via mobile devices, having a website which adjusts smoothly from one size to another is key to keeping your audience happy. After all, we’ve all tried to visit sites on a tablet or phone, only to be greeted by the sight of a tiny version of a website which requires us to zoom in and scroll around in order to navigate. And we all know how frustrating that can be.
Clearly, the only option for a high-traffic, easy-to-use site is responsive website design. Consider the following:
Mobile isn’t the only alternative. Increasingly, web users are accessing their favorite sites with the use of their TV. Design doesn’t only need to get smaller – it needs to be allowed to expand as well, without blowing out the images or other fields.
A responsive site makes shopping easier. If you run an ecommerce site then responsive web design is a must for you. Customers need to be able to see what they’re looking for, choose it easily (without accidentally clicking the wrong item) and then easily enter their payment information.
Younger users are focused on mobile. If your brand is looking to build or maintain relationships with a younger audience, responsive web design will make it more likely that they’ll visit and spend time on your site. Anyone who’s ever spent time in public surrounded by young people knows that using mobile devices is second-nature to the young. So ensuring that your site appeals to them and is accessible no matter where they are will only help your business.
Responsive web design will only serve to help your business grow. And EB Pearls can help you build a site that looks great no matter what device your visitors use. Let our designers and developers improve your chances for success!