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Progressive Web App: Benefits, Features, and Best Implementation Tips

Progressive Web App

A Progressive Web App is a website that behaves like a native app — it works offline, loads fast, and can be installed on a device without going through app stores.

Why It Matters

  • Reduces development time and cost by combining web and mobile experiences.

  • Increases accessibility with no app store approval or downloads required.

  • Boosts engagement through offline functionality and home screen access.

  • Improves SEO and discoverability compared to native apps.

  • Ideal for rapid deployment and iteration.

Use This Term When...

  • You're deciding between a native app and a web-based solution.

  • You're targeting users with limited storage or connectivity.

  • You're aiming for cross-platform access with one codebase.

  • You're prioritising speed, accessibility, and installability.

  • You're launching an MVP with broad reach and lower overhead.

Real-World Example

In one of our projects, we built a Progressive Web App to provide users with a fast, app-like experience directly through their browsers. This approach improved accessibility across devices, reduced development costs, and increased user engagement by 30% without requiring App Store downloads.

Founder Insight

PWAs are a smart choice when you want app-like functionality without the app store hassle. They’re fast, lightweight, and great for testing product-market fit.

Key Metrics / Concepts 

  • Install Rate – Percentage of users who add the PWA to their device.
  • Time to Interactive (TTI) – How quickly the app is usable after loading.
  • Offline Availability – Whether users can interact with the app without internet.
  • Engagement Depth – How frequently users return and interact.
  • Push Notification Opt-In – Rate at which users allow updates and alerts.

Tools & Technologies 

  • Lighthouse – Audits and scores PWA readiness and performance.

  • Workbox – Helps implement caching and offline capabilities.

  • React + PWA Plugins – Combines a popular frontend framework with PWA functionality.

What’s Next / Future Trends

PWAs are gaining traction as a standard for fast, universal app experiences. Expect better browser support, deeper device integration, and more businesses skipping the app stores entirely.

Related Terms

  • Mobile App – Traditional downloadable apps compared to PWAs.

  • Responsive Design – Essential for creating device-flexible PWAs.

  • Web Accessibility – A key concern when building inclusive PWAs.

  • Offline Functionality – Core feature of well-designed PWAs.

  • App Development Roadmap – PWAs can be a milestone before native development.

Helpful Videos / Articles / Pages

Blog: How to Build Your Website

Blog: Building a Cohesive and Visually Appealing Website for Gallery Funaki

Call to Action

Thinking of skipping the app stores and going straight to users? Let’s explore how a Progressive Web App could be the smart move for your launch.