Our role in the project

User experience

  • Innovation Consulting
  • Research
  • Stakeholders workshop
  • Product strategy
  • UI/UX Design

User interface design

  • UI/UX Audit
  • UI/UX Design
  • Visual design

Development

  • HTML/CSS/JS
  • Wordpress theme development

Post-Launch

  • Product strategy
  • User testing

Technology Used

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Advanced custom fields
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WordPress
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Sass
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jquery
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Apache

Define Requirement

Problems
Icon User

User Problems

User Problems

Doltone House wanted to refresh their website, which would present a better business proposition for potential customers. Having the site’s design ready, we worked together to develop their website and was able to deliver a website of sophistication.

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Business Problems

Business Problems

Doltone House had not refreshed their website in a while and decided it was time to give it an update, having seen that it did not demonstrate the breadth of what their business offers. As part of this, they wanted to offer the most appropriate information to the wide audience who visit their site. Of course, with the constant changing nature of the business’ key offerings, it was also important that the site was able to be easily updated, so WordPress flexible content was the best way to go with this project.

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Process

Discovery

We went through several different processes with the clients to understand the project. We went through the user flow diagram for over 3 weeks and tried to map how the entire project should work while making a lot of changes. Firstly, the objectives of the app were understood. Analysis was then done to figure out the target audience, app development language and framework, what platform, is there similar app in the market, overall budget, how to market and promote the app, and many more.

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Backlog creation

Backlog creation

We also developed a prioritised agile backlog to make release and iteration planning easy. This broadcasted all the things the team plans to spend time on. Once the backlog was created, it was regularly maintained to keep pace with the project.

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Backlog grooming

Backlog grooming

The product owner reviewed the backlog before every iteration plan meeting to confirm that prioritisation was right and feedback from the previous iteration has been monitored.

The entire team was involved in the process of defining user stories and following the work breakdown structure to prioritise core tasks. This process kept the team focused on the strategic trajectory of the product roadmap. 

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UX & UI design
Design

Design Sprint

Design Sprint

The design sprint of this project assured all the team members was on the same page, which resulted in a successful collaboration of the team. Furthermore, performance, plan and progress were shared with the client by prototyping and testing solutions.

user testing

User Testing

User Testing

Usability testing was crucial in make the app a success. Rather than designing just based on assumptions, the designers used the data from the testing . Furthermore, this testing allowed product teams to find any problems before it reached the end-users. It also helped to identify early bugs which allowed the smoother launch of the app.

Colours

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Typography

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Unique Features

1.Vibrant Design

Our proficient team of designers worked together with the client to revive the Doltone House website in a way that would bring it up to standard with modern design and appeal to a wider audience.

2.Easy to Navigate

You can easily click on the option that you are interested in such as the About, Venues, Weddings, Corporate, parties catering and so on. Each button has a drop-down menu that any user can easily navigate through. Additionally, you will be captivated by the stunning pictures while choosing these options from the Home page.

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Retrospective

Learning

Learning

Learning

With the help from EB Pearls Doltone House is now able to present the depth of what they offer with sophistication and class. EB Pearls continues to ensure that the site is in perfect condition and optimised. 

One of the major lessons that the company has learnt from this project was that even if we are implementing something new to the audience, we need to be flexible enough to cater to other audiences as well. Also, we have learnt that we should be flexible. We have worked hard to create wireframes, flow diagrams, and so on. We also created too many business rules for avoiding loopholes, that made it rigid for the admin or the sales agent if something changes.

Growth

Next steps

Next steps

Once the app was launched, it reached on the hands of users and then we started receiving  feedback. After that, we incorporated all the feedback into the next versions. The next steps to take is to look for the opportunity to resolve problems. For instance, the problem of rigidity and ensure that the problem will not repeat.