Did you know that Google processes 3.5 billion searches a day? Marketers around the globe can take advantage of this search engine traffic by implementing Search Engine Optimisation (SEO). A lot goes into SEO, however. A solid campaign depends upon the right keywords, the right content and the right audience. It also depends upon landing pages. How…
Do you know how to write killer content for your website? Not just articles related to your niche, but materials that will really capture your audience? The kind of writing that brings traffic back again and again? Knowing how to write great website content is a skill that will build an engaged audience. It establishes…
There are over one billion websites out there. Some were designed by novices while others were created by professional web designers. To be fair, not all websites are for business purposes. If it’s a personal site put up for reasons other than monetary, it really doesn’t matter how well the site functions. And it also doesn’t really…
Customers form their first impression of your website and, by extension, your business in just 50 milliseconds. If you’re website design and functionality isn’t up to par, they’ll likely move on to your competitor’s site. That’s means you could be losing out on a lot of potential business! Even if you don’t sell things online,…
For many business owners, especially those that don’t work in creative fields, web design is a task. It’s something that they deal with because they know they have to, but they resist every step of the way because they don’t think it’s really essential to their success. Sound like you? Problem is, there’s a direct correlation between…
Has your website lost its mojo? Are you losing customers due to an outdated, slow-loading blog or e-commerce page? There are almost 2 million small businesses in Australia, competing in a global retail market. Online sales are big business. Every year, consumers purchase more than $4.5 trillion worth of goods and services online. The best thing about e-commerce is…
When was the last time you really noticed the people around you on the Metro? Have you ever counted the numerous devices the people around you have in their hands? Let us paint a picture for you; one that is all-too-familiar: the man to your right is scrolling through his Facebook feed, chuckling at the latest…
“A picture tells a thousand words,” as the old saying goes. And in the world of online content, a relevant, high-quality pic goes a long way towards engaging your audience and boosting that precious Google ranking. Not only do pictures help tell your story, but they can also add immeasurably to your SEO. However, you can’t just use any…
Website design plays a part in SEO, branding, and the overall success of your website. Take a look at this guide to learn the importance of website design and how it can turn your business around. Imagine a potential customer lands on your website. They take one look at the page and immediately hit the…
A good website should be clear in the information that it provides, easy to navigate regardless of the device you’re using, and it needs to be visually pleasing. No one likes seeing big walls of text on websites, nor do they like cluttered sites that are too distracting. Here you’ll find some of the best…
